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The medium is the message : and 50 other ridiculous advertising rules
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The medium is the message : and 50 other ridiculous advertising rules

by Anneloes van Gaalen

This volume compiles a list of advertising jargon, rules, and dogmas, inviting readers to analyse whether these concepts serve as valuable wisdom or merely restrictive formulae.

Accession 11784 ISBN 9789063692155 Publisher BIS Publishers
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TAGS
Curated Derived
Communication Economics Humour Literature Media Quotations Rules
CONNECTIONS
No connections
State
on_shelf
True
position_updated_at
2026-06-01 16:44
orientation
vertical
Details

Physical

binding_type
Hard Back
dimensions
none captured
spine_text
none captured

Metadata

Book form
LOCATION HISTORY
M:N3:33 2 Current vertical
1 week, 1 day ago
Book Location
Updated 1 week, 1 day ago
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Frozen copy of Vernon's record from the last sync. Fields tagged flow back into the Pulse record.

Last synced 2026-05-28 16:50 (1 week, 5 days ago)

Identity

name→ title
The medium is the message : and 50 other ridiculous advertising rules
vernon_id
15578
accession_no→ accession_number
11784
vernon_slug
the-medium-is-the-message-and-50-other-ridiculous-advertising-rules-editorial-director-anneloes-van-gaalen

Drives Pulse state

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On Shelf
location_name
Zone N3/Level 2 (Mezzanine)/Phrontisterion/MONA
location_reason
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isbn_issn→ isbn (when valid)
9789063692155

Descriptive

production_date
2009
object_type
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object_status
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brief_description
Advertising. It's been called the greatest art form of the 20th century, as well as the biggest evil man has ever produced. Whether or not you believe in a thing called ARTvertising or are of the opinion that advertising, along with branding and marketing, is downright diabolical, you're bound to find this book a source of inspiration. -- Cover.

Subjects & people

authors→ author (initial fill only)
Anneloes van Gaalen
tags→ tags
Literature, Philology, Marketing, Industrial management, Management, Advertising, Communication in marketing, Quotations
subject_people
subject_objects

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