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Nice to meet you too

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Nice to meet you too

by Viction:workshop

Meet the front runners in 21st century design in this must have new book appropriately titled Nice to Meet You Too.

Accession 9789881732781 ISBN 9789881732781 Publisher Viction:workshop

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on_shelf: True
position_updated_at: 2026-05-05 17:11
orientation: vertical

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binding_type: Hard Back
dimensions: none captured
spine_text: NICETOMEETYOUTOO!

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Nice to meet you too

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Topics and Themes

1. **Business Card Design & Visual Identity**
The book's core subject is the business card as a vehicle for visual identity — showcasing how a small physical artefact can communicate who someone is, what they do, and how they wish to be perceived professionally.

The business card is treated not as a mere contact tool but as a designed object that carries personality, credibility, and confidence.

Connect to books about: brand identity design, corporate identity systems, logo design, visual communication.

2. **Self-Promotion & Personal Branding**
The book explores how creative professionals use self-promotional items and commissioned collateral to stand out in a competitive marketplace. It poses the central question of how to market oneself effectively and memorably.

This positions the business card within the broader practice of personal brand building — curating a professional image through deliberate design choices.

Connect to books about: personal branding, self-promotion strategies, freelance creative practice, professional portfolio design.

3. **Graphic Design as Communication**
The book interrogates how figurative, visual formats can speak more powerfully than words alone — examining design as a language in its own right, used to convey meaning, tone, and intention at a glance.

Featured studios and artists span typography, illustration, graphics, and moving image, each demonstrating a different dialect of visual communication.

Connect to books about: visual communication theory, semiotics, typography, design thinking.

4. **Typography & Print Craft**
Typography is one of the specialist disciplines represented across the featured studios, and the business card — constrained in size — demands exceptional typographic precision and inventiveness.

The book celebrates print as a craft medium, examining how choices in type, paper, and finish create distinct tactile and visual impressions.

Connect to books about: typography, letterpress printing, print design, paper and materials in design.

5. **Material Culture & Unconventional Media**
A notable thread in the book is the use of unexpected materials — helium balloons, cardboard, unique fabrics, custom packaging, and iconography — to realise self-promotional and identity projects.

This reflects a broader interest in how the choice of physical material carries meaning and transforms an ordinary object into something memorable.

Connect to books about: material culture, experimental publishing, object design, craft and making.

6. **Global Creative Culture & Cross-Cultural Design**
The featured designers and agencies come from a wide range of countries and cultures — Japan, Australia, Canada, the UK, the USA, Sweden, Ireland, and Hong Kong — making the book a survey of how identity design varies and converges across the world.

This cross-cultural lens invites reflection on how professional norms, aesthetics, and communication styles differ by context.

Connect to books about: global design culture, international branding, cross-cultural communication, design history by region.

7. **Sustainability & Eco-Conscious Design**
The book explicitly raises the question of how well one can market oneself while being eco-friendly — situating green thinking within the constraints and possibilities of print and promotional design.

This makes it a reference point for designers navigating the tension between visual impact and environmental responsibility.

Connect to books about: sustainable design, green branding, eco-materials, ethical design practice.

8. **Design Inspiration & Creative Industry Practice**
As a curated showcase of over 100 creative talents, the book functions as both an inspiration resource and a window into professional creative practice across disciplines — packaging, event promotion, fashion, film, exhibitions, and more.

It captures what it means to be a working visual creative in the early 21st century, across studios of different sizes and specialisms.

Connect to books about: creative direction, design annuals and showcases, studio culture, design entrepreneurship.

Nice to meet you too

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Topics and Themes